877.IPG.9997 (877.474.9997)
Key things to note about our October results:
Average number of search phrases sending traffic: 761
Average number of organic search visits: 3,349
Average value of traffic compared to PPC: $3,568.65
Average savings per site with IPG: $2,276.28
The following is just a small sample of some terms our clients rank for. Google personalization may result in you seeing slightly different ranks than what is listed. We have provided a direct link to the search in Google so you can see the rankings for yourself.
| Search Phrase | Rank | Website | View |
| DIY SEO Orlando | 1 | www.InternetPerformanceGroup.com | http://www.google.com/search?q=DIY+SEO+Orlando |
| SEO junk science | 1 | www.InternetPerformanceGroup.com | http://www.google.com/search?q=SEO+junk+science |
| oviedo dental care | 1 & 2 | www.OviedoDentalCareCenter.com | http://www.google.com/search?q=oviedo+dental+care |
| oviedo dental implants | 1 |
www.OviedoDentalCareCenter.com | http://www.google.com/search?q=oviedo+dental+implants |
| classic car production orlando |
1 | www.ColesClassicCars.com | http://www.google.com/search?q=classic+car+production+orlando |
| free shuttle port everglades | 1 | www.ComfortInnFla.com | http://www.google.com/search?q=free+shuttle+port+everglades |
| classic cars for photographers | 2 | www.ColesClassicCars.com | http://www.google.com/search?q=classic+cars+for+photographers |
| MIA hotel with free shuttle | 3 | www.DaysInnMiamiAirport.com | http://www.google.com/search?q=MIA+hotel+with+free+shuttle |
| south florida hurricane insurance | 3 | www.GalloAgency.com | http://www.google.com/search?q=south+florida+hurricane+insurance |
| Orlando Florida Resort | 4 | www.BahamaBay.com | http://www.google.com/search?q=orlando+florida+resort |
| disney apartments | 6 | www.LeaseVictoriaPark.com | http://www.google.com/search?q=disney+apartments |
Situation: New campaign optimization for a client that was managing their own pay per click prior to hiring us.
Goal: Lower cost per lead
Results: Cost per lead savings 62.24%
| Click-Through Rate (Higher is better) |
Cost Per Click (Lower is better) |
Conversion Rate (Higher is better) |
|
| Google Search Network prior to IPG | 2.35% | $1.04 | 0.22% |
| Google Search Network with IPG | 3.19% | $0.99 | 0.48% |
Footnote: Even with the IPG management fee, the client saved about $1,000/month on advertising costs and generated 2.5x more leads!
Situation: Long running pay per click campaign that IPG has been optimizing for more than a year.
Goal: Generate sales as economically as possible
Results: Continuous improvement grew sales 11.37% over October 2010 while keeping cost per sale under $6.50.
| Advertising |
Investment/Visit (Lower is better) |
Investment/Sale (Lower is better) |
|
| September 2011 | $2,229.74 | $0.32 | $6.52 |
| October 2011 | $2,066.22 | $0.27 | $6.20 |
All of our programs are custom tailored for our clients. Here are just some example ideas.
* Savings for new customers only and based on 1 year marketing commitment.
All of our programs are custom tailored for our clients. Here are just some example ideas.
Thank you for your interest in Internet Performance Group, a Central Florida Internet Marketing company. Please use the following form to contact us or give us a call at 877.IPG.9997 (877.474.9997).
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